Zarrinfar.com
Modernizing and Enhancing User Engagement with a User-Friendly WordPress Website
Deliverables
Web Development
- UI/UX Design
- WordPress Development
- Quality Assurance
- Product Launch
- Branding
- SEO
About the client
Zarrinfar.com is a leading counseling and psychological services center with over a decade of experience. It offers online and in-person therapy sessions, specializing in culturally sensitive care for clients worldwide. The center is renowned for its compassionate and knowledgeable therapists who provide effective and personalized support to help clients navigate their mental health challenges
Results
Following the implementation of our solutions, the outcomes for Zarrinfar’s online presence have been highly promising and indicative of significant growth:
- Improved SEO and Google rankings: The redesign and development efforts led to a substantial improvement in the website’s SEO, resulting in higher visibility on Google and increased organic traffic.
- Enhanced user experience: The modern and user-friendly design of the WordPress site has greatly improved user engagement, with visitors spending more time on the site and exploring multiple pages.
- Increased mobile responsiveness: The new website design is fully optimized for mobile devices, leading to a better user experience for mobile visitors and a reduction in bounce rates.
- Higher conversion rates: The streamlined design and improved usability have contributed to higher conversion rates, with more visitors completing purchases and engaging with the site’s features.
- Boosted customer retention: The enhanced user experience and improved site performance have fostered greater customer satisfaction, leading to increased retention rates and repeat visits.
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Site Map and Strong Imagery
A new site map and strong use of photography were key design choices, reflecting Ridgeview’s brand.
Content Selection Process
A critical feature is the filtering process, which helps users find the perfect content, resulting in increased visitor engagement and time spent on the site.
Reservation Form
A reservation form was added to the “Contact Us” page within the main navigation. This improvement not only enhanced the visibility of reservation options but also streamlined the process for users, ultimately leading to an increase in contacts and revenue.
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